Publer Review

Publer is a social media management tool that stands out for its generous free plan and practical feature set. The free tier supports 3 social accounts with basic scheduling, which is competitive with more established tools. Auto-scheduling optimizes posting times, and bulk upload handles large content batches efficiently. The link shortener with click tracking is included on all plans, adding value that competitors charge extra for.

Publer scheduling covers all major platforms with calendar and list views. Auto-scheduling analyzes past engagement to suggest optimal posting times. Bulk scheduling via CSV upload supports importing hundreds of posts at once. The recurring post feature keeps evergreen content cycling without manual re-scheduling.

Publer analytics cover basic metrics including reach, engagement, and follower growth per platform. The reporting is clean and easy to understand. Compared to Hootsuite or Sprout Social, the analytics depth is limited. The platform continues to improve analytics with regular feature updates.

The free plan with 3 social accounts is one of the most generous in the category. The Professional plan at $12 per month adds more accounts, analytics, and auto-scheduling. The Business plan at $21 supports more accounts and workspaces with team features. The pricing is among the most affordable for the feature set provided.

Publer has a clean, modern interface that is easy to navigate. The post creation workflow is straightforward with platform-specific previews. The calendar view provides a clear overview of scheduled content. The mobile app supports on-the-go scheduling and post management.